ABCD comprises a team of experienced international creative talent with a broad portfolio in publishing, marketing, broadcasting, graphic design, writing, illustration, photography, art direction, styling and public relations.
ABCD stands for Architecture, Beauty, Culture and Design, elements that are inherent to the work we do.
We divide our time between publishing books about areas and subjects we care about and working with clients to shape their brand's profile through creative communication ideas.
Our clients operate in the competitive fields of design, travel, hospitality, retail, fashion and publishing. We provide editorial, graphics, visual marketing tools (including magazines, brochures, lookbooks, press packs, websites and newsletters) and marketing strategies to help to make their brands stand out from the crowd.
We also produce fashion, beauty, still life and travel photography shoots. From our London base, we work in a bespoke fashion with clients around the world promoting the global profile of their businesses with striking styles and unique ideas.
Founder Siân Tichar has extensive media 
and communications experience from over a decade working as a journalist in London, New York, Amsterdam and Berlin.
She founded ABCD in 2006 to produce creative work across a variety of media. She is the author and editor of eight books about travel, design and retail in London, Amsterdam, Berlin, Doha, Beirut and the contemporary art world in New York.
As well as being a qualified intellectual property solicitor, Siân has also presented and produced music and lifestyle programmes on the BBC World Service and was the Consumer and Fashion Correspondent for BBC London.