Boutique 1, 10 Year Anniversary

Brand Identity

In 2013, luxury fashion multi brand boutique, Boutique 1, celebrated its 10th anniversary. ABCD designed the limited edition packaging and in store visual merchandising to accompany the anniversary period. The project culminated with a limited edition book, featuring the story of this much-loved boutique's first decade in a business which has today grown to several stores located in the UAE, Lebanon and, most recently, London.